The Average Person Probably Has Only a Vague Understanding of the Purpose of a Proxy Server
There are many people who think of a proxy server as something that lets them use Netflix in countries where it normally can’t work, or stay anonymous when using open Wi-Fi networks. In reality, proxy servers are capable of helping you accomplish a number of goals, particularly in terms of business.
A proxy server works by acting as an intermediary between your PC and another server on the Word Wide Web. When accessing a certain resource on the Internet, your PC first connects to the proxy server, which masks your real IP and assigns you a different IP address. Even though this might seem a trivial change to many, you can use the proxy IP to do a number of critical business tasks, such as cyber security and customer service provision.
Here are the 5 important reasons why you should use proxy servers.
1. Proxy Servers Can Enhance Your Cyber Security
Cyber criminals are honing their skills and coming up with creative and sophisticated methods to attack businesses. Without a reliable cyber defense, your networks, systems, and data are exposed to hackers. A breach of security can result in an unimaginable business loss in the form of damage to your corporate image, business downtime, litigations, and financial loss.
A trusted proxy server can decrease your risk of cyber attacks. Proxy servers provide your networks, systems, server, and data an additional layer of protection from the outside traffic. They act as a buffer between your organization’s servers and network and the Internet at large.
Even though some hackers may manage to identify your proxy, they will not be able to reach your own network, systems, data centers, and server. Though foolproof protection is not guaranteed, proxy servers go a long way toward decreasing your cyber security risks to a greater extent.
2. Perform Critical Activities Privately
Proxy servers let you access the Internet and do a variety of tasks privately. But there are many people who don’t ascertain the importance of this powerful feature for businesses. However, people from professions like the media and cyber security depend on the anonymity offered by a proxy to safeguard their identity, sources, businesses, data of clients, and stakeholders.
If you are doing any research and development or other important business activities, you should better keep your activities anonymous by using a trusted proxy service. Proxy servers keep your anonymous, meaning that no one will be able to trace you or your business activities and essential data.
3. Proxy Servers Save Your Server From Breakdown by Balancing the Traffic
Imagine your customers are trying to access your company’s website and find that it is offline. They will definitely get mad at your business if using your site at that moment was crucial for them. When you use a proxy server together with cloud storage and peering, your website will still be accessible because these technologies would save your server from crashing by harmonizing the incoming traffic.
In simple terms, it means that your website data is stored on multiple servers across the world in cloud storages and peering simply supports your network to manage more traffic. This doesn’t mean you will need to tell your website visitors to use a number of ISPs to access your site. Instead, the proxy server will generate one web address to serve all the traffic at the access point.
4. Regulate the Use of Internet by Your Employees
No business owner would like his/her employees to access insecure websites at work. When your network that runs on a proxy is used to access certain websites, the proxy can easily detect and stop the activity. The network administrator will have full control over the systems and devices using the network and can prevent them from accessing unsafe sites. Moreover, insecure and inappropriate websites can even be blocked on the corporate network.
5. Proxies Can Enhance Your Internet Speed and Save Bandwidth
Proxy servers perform a number of additional tasks in the background, which is why many people think they will slow down their Internet speeds. In reality, you can use proxy servers to boost your Internet speed and save bandwidth. The proxy server works by condensing traffic, caching files and web pages, and barring ad-based content from websites you visit. This can save you sufficient bandwidth and enhance your Internet speed.